Sunday, January 25, 2009

Media work and media practice

This program was originally broadcast on ABC Radio National on 10 April 2008, and was re-broadcast on 15 January 2009. Three prominent thinkers on contemporary media issues discussed issues to do with user-generated content.
Henry Jenkins focussed on YouTube. He feels it's not as inclusive and democratic as it might be - not everyone feels that it's the right place for their own content, and censorship and/or self-censorship may exclude some content. Furthermore, it's not just about the individual - he feels that a lot of content is generated by groups and communities.
Mark Deuze has researched media workplaces. He discusses the impermanence of audiences (here one day, somewhere else the next), and the impermanence of the workplace for those employed in it. The media organisations are relying more and more on user-generated content and those users are impermanent too - they might spend a lot of time on FaceBook now, but in six months' time they'll be somewhere else.
John Hartley "questions why a medium like TV that is so pervasive and can be so influential has long been treated with distrust". People have been quick to blame bad social problems on the influence of TV. However, now, with the audience generating content too, who controls and who has the power to control?

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